20 years of Internet development in China, behind the athletic rivalry between the great variety of Internet products, is the market structure of China is changing.
E-mail is the Internet's veteran products, from September 1987 China successfully sent the first email began, after 30 years, the domestic e-mail showing a flourishing brand attitude, free from mailbox to mailbox VIP, to enterprise E-mail, through an iterative innovation again and again.
Since 2015, with the development of mobile Internet more and more mature, instant messaging software has increasingly become the main tool for everyday communication, e-mail mouthing rhetoric gradually up.
However, the development of electronic mail industry is showing increased rather than decreased in recent years, the state of affairs, fine reason, we can conclude that 4:00:
- Mail format is a ritual
Whether in our life or work, there is always a time we need a sense of ritual expression, standardized e-mail format, is a formal form of communication with each other, but also reflects the respect and attention between them.
- Subject of the message makes communication more focused
When we use instant messaging software, often encounter if there is no time to view the information, the accumulation of a lot of pieces of information, the absence of any topic or tag to view the information hard to find time to focus.
- E-mail to communicate with one another buffer time
Strictly speaking, e-mail communication is an asynchronous communication, the two sides will not use e-mail to communicate urgent pressure, do not rush to instant mail, but to arrange a time according to priority, there is a buffer with each other to think.
- Mail collaboration easy to schedule tasks
Communication can choose to send e-mail, cc, bcc, bulk single significant, and forward a variety of ways, at the time of teamwork, more convenient schedule tasks, clear accountability, thereby enhancing team efficiency.
Even in the argument in a variety of bad-mouthing them, e-mail still do countercurrent growth, we analyze the reasons can be attributed to its irreplaceable innovation and growth.
By TOM mailbox for example, combines micro letter in 2016 to develop real-time characteristics of the heart mail, realized in the feature phone micro letter instantly send and receive mail, like this there are a lot of innovation, and it is these innovations enable better embrace e-mail future.
Now the big change the Internet landscape will occur again on the occasion, the future of e-mail but also how to play? How should you play? I believe that the future of e-mail is still much playable.