In doing keyword strategy when selecting keywords is a very important aspect. How to select keywords for your own website and can bring some benefits. A common method is as follows:
1, the trend reckoning
The so-called trend is the use of reckoning upcoming events in advance planning and speculation keywords. In the field of SEO, we can often get the opportunity to get good results.
2, the long tail word law
According to Pareto rule, most of the good web traffic should flow from the long tail of the word, so the overall keyword strategy is the focus of the site is optimized using the long tail SEO work in the word theory. Baidu can be found by searching the relevant words and long tail keywords corresponding to this objective, the high commercial value of some long tail words, so a skill now to take advantage of the long tail of the word has become a SEO personnel must master.
3, the search engine ranking law
Here that the ranking method, mainly to the site keyword filter on the search engine rankings. For example, we selected keyword is "marketing" in Baidu input box you can enter the word to see the results after ordering, if the correlation Home lot, resulting in an order of magnitude too large to explain the word It has great competitive. This keyword can also evaluate the commercial value of the aid of other methods, such as Baidu index can be used to detect the word about daily searches and user attention.