As a commonly used traffic promotion channel, Zhihu has been valued by more and more traffic traders.
We often see card links in Zhihu articles. Click to adjust WeChat and jump to the WeChat official account. Such card links are distributed among Zhihu articles/answers.
This kind of jump link card can improve the user's conversion rate to a great extent, allowing more users to be directed to the WeChat official account. At the same time, this kind of card is also a streaming method allowed by Zhihu.
To achieve this kind of card jump, you only need to combine the related functions of Tiantian External Link and Zhi+! The specific operation is divided into the following two steps:
Step 1: Create a jump link
Jump links need to be created in the Tiantian external link system.
1. ClickTiantian External Link Official Website to enter the Tiantian External Link System
2. Click to create a promotion link and select the appropriate promotion type.
Since we need to jump to the WeChat official account, the jump type we choose is the WeChat official account.
3. Fill in the corresponding content according to the page configuration instructions and the demonstration instructions on the right.
After filling in the corresponding content as required, click to create a free promotion link to complete the creation.
Step 2: Create a knowledge+ order and write related articles or answers
1. Copy the jump link
After the link is created, it will appear in my external link list.
Click on my external link list, select the corresponding external link to jump to, and click Details to enter the details page of the external link to jump to.
Since we are placing it in Zhihu, click to copy the universal link, which can be used to create Zhi+ orders.
2. Create knowledge + cards
Zhi+ Card is a Zhihu business function that needs to be activated through Zhihu agents. If any friends don’t know how to activate it, they can also consult Tiantian Wailian customer service.
After Zhi+ is activated, you can copy the jump link you just created into the card landing link created by Zhi+, and the Zhi+ card will be created successfully.
You only need to grant commercial authorization to the Zhihu account that needs to add a card, and you will be able to see the card.
3. Write corresponding articles or answers
As needed, select the corresponding topic, write the corresponding article, and add the newly prepared card to the article.
Click [Plugin] in [Revenue] to add the corresponding card to the article.
In this way, you can realize the need to jump to the WeChat official account from Zhihu with one click!