Jumi Optimal: What are the key points that need to be paid attention to in the short video operation?

Today, the editor of Jumi Optimal will talk to you about a few key points that need to be paid attention to in the operation of short videos? It can be said that these five factors determine whether your short video can smoothly enter the recommendation pool and get more traffic recommendations. If your short video is facing the problem of low traffic, you should watch more.
1. Short video title
If the title of the short video is too plain, no one will open and watch your video. Naturally, there will be no user behavior for short videos. Without user behavior, the system will automatically consider your video unworthy of recommendation. Naturally, your video will sink to the bottom and will not be recommended in the recommendation pool. So the title of the short video is as important as the title we take from the media. When crafting titles, focus on length, appeal, and completeness. The title should not be too long. Sometimes half of the meaning is in the text, and the other half of the meaning will naturally attract others to read. Special attention should be paid to prohibiting headline parties, and the headlines and content should be consistent, authentic and credible. In conclusion, the title is the key to attracting people to watch the video, so pay attention to the title.
2. Video cover
For the video cover, if it is a corporate video, please pay attention to the consistency of the report so that others can trust your video quality. After all, the vertical field is one of the principles that new media must follow. If it's a personal video, the cover doesn't need to be uniform, but at least it should be clean and easy to view, so people can see the theme you express at a glance, because it determines whether others will stay and watch your video, if they appreciate you and Follow you and your stream will increase accordingly.
3. Video attribute
What is video attribute? Video attributes refer to whether the video is an unencoded high-definition video, whether there are black borders, whether the canvas is complete, whether there are advertisements, whether there are watermarks from other video software, and whether the overall image is clear and concise. Including whether there are any signs of sensitivity in the video shooting environment and whether there is any harsh environment will affect the perception of your video and the number of viewers in the later stage. If the shooting location is noisy, it will affect the video recommendation.
4. Playback experience
The fluency of video playback is also a test point for judging whether a video will be recommended. This is not recommended if your videos are of very low quality, do not play smoothly, and are frequently blocked.
5. Video content
Video content mainly combines current hot topics, originality index, freshness, viewability, excitement, event integrity, etc. to judge whether your short video is worth recommending. The integrity of the event means that it is best to use a video to express a complete thing. If you want to break it into paragraphs, you have to indicate that in the title. Freshness refers to the freshness of the title or the innovation of the shooting technique when you shoot the video. The value of viewing is that your video has to be watchable, otherwise it won't attract anyone. Wonderful degree refers to the meaning of shooting this video.