How to build a BI cockpit around corporate strategy?

With the gradual development of enterprises, the increase of personnel and the complexity of business formats not only require higher and higher requirements for management and informatization, and even need to be fully implemented from the top to the bottom from a strategic point of view.

On this topic, a company has a deep understanding. Faced with such a bottleneck, on the one hand, the information level is improved by optimizing the information structure, adjusting the IT management model, and paying attention to the selection of tools; on the other hand, using BI to build a management cockpit, "digitize" the management elements, and assist the enterprise's strategic management .

Information background:

The company's informatization relies on SAP, which is surrounded by a collaborative management platform. The outermost end adopts a mobile application informatization solution, which is finally presented through business intelligence BI.

According to this information construction concept, the company integrates employee portal, supplier portal, customer portal, BI management portal, and mobile portal through a collaborative platform to achieve full management. And built around the business O2O platform, marketing management platform, terminal system and mobile platform, covering administration, personnel, marketing, research and development, reporting, procurement, finance, knowledge, culture and so on.

Information construction planning

From the perspective of architecture, most of the management and business are concentrated on the collaborative management platform, the informatization capability is basically in a medium state, and the strategic planning is almost blank. Therefore, based on the current situation, through continuous consultation and research, the future will focus on the main goals of culture, brand, talent, capital, marketing, technology, and operation, and implement the overall goal through informatization and dataization. The implementation of the upgrade of the strategic support system has established the following four guiding principles for informatization construction.

IT Architecture: System Unified Architecture and Centralized Deployment

  • Based on a unified architecture system, ensure the interconnection of each mu and reduce information islands

  • The centralized deployment method is adopted to facilitate the operation, maintenance and management of IT systems and infrastructure.

IT management mode: adopt a centralized IT management mode

  • Set up a unified IT management model and service organization to be responsible for the planning and management of 3trees IT resources

  • The centralized management mode can make the information construction run through unified planning, ideas and steps

IT selection: with mature application suite plus a small amount of customized development

  • In system selection, select mainstream mature application suites with successful industry application cases that meet core requirements

  • For special needs, a small amount of custom development based on mature kits

IT Implementation Principles: Unified Planning, Step-by-Step Construction Strategy

  • Formulate a unified informatization plan to ensure the consistency of the structure and the correct direction of each construction stage

  • Cooperate with the development and management priorities of the group at various stages, and quickly give full play to the comprehensive benefits of informatization construction

  • These four principles guide the entire construction of the group's informatization, including IT system architecture, IT management mode, unified planning and distribution implementation, and case transformation principles, etc.

BI construction process

Realizing that a collaborative platform cannot guarantee the business that is developing rapidly every year, the group has built a new suite and a new platform to build more information and business. These businesses are more mobile-oriented consumer-oriented systems, which are finally presented through the BI cockpit.

Create business metrics

The establishment of the indicator library refers to some classic indicators on the market, combs and integrates through an internal value chain system, and then merges them according to the company's development goals. Establish standardized basic attributes and dimension attributes for each indicator to ensure indicator consistency across companies, centers, and departments.

How to build a BI cockpit around corporate strategy?

Finally, the following indicator system was generated, the thematic report was generated, and finally it was displayed on the value business platform.

How to build a BI cockpit around corporate strategy?

In the process of sorting out these dimensions, gradually establish the entire value quotient or which functions the testing platform needs to include. For example, the top is strategic monitoring, and the bottom is operational monitoring. The company will first release strategic maps, collect them into the center, and collect them into departments. Then, based on these strategic maps, business indicators will be obtained, and finally the indicators will be turned into action plans.

Any company is in the macro environment of the industry, so it is necessary to monitor the macro environment of the industry.

The results of the data display will be implemented into the analysis results and decision-making. By viewing the discount report or other chart data, the leader feedbacks the problem, proposes specific improvement measures and the president's instructions, and then generates the specific action plan through the collaborative platform to generate a task list and implement it to each person. The completion of the task is carried out by the unified project department or The president's office will follow up the implementation.

Considering that most leaders are too busy to make decisions in a timely manner, the Group also uses FineReport to embed report data into a unified mobile terminal, and integrate it into mobile platforms such as WeChat and DingTalk to view data anytime, anywhere.

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