Basic user orientation
Tencent social data provides you with more than 200 kinds of characteristics and behavior tags. You can freely select and combine these characteristics and behaviors to accurately describe and target your target users for advertising.
Geographical location
Orientation is carried out according to the location of the user's business district, landmarks, domestic provinces and cities, and foreign regions.
Basic Information
Orientation is based on information such as age, gender, and online scene (public place, family, company, school).
user status
Orientation is based on education, marriage, life status, business interests (tourism, automobile, finance... ) and other status.
user behavior
Targeting according to conditions such as Internet access devices, APP behavior (active, consumption...), paying users, and application installations.
Spending power
Targeting is based on consumption level, residential community price, in-game payment level, etc.
weather orientation
Orientation is based on data such as clothing index, UV index, temperature, weather (cloudy, sunny, thunderstorm, sand and dust... ).
mobile orientation
Orientation is based on device price, operation method (iOS , Android), interconnection method (WiFi, 3G, 4G), operator, etc.
custom user
Tailor your delivery goals to your needs, putting your ads in front of your specified audience, or excluding them.
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