Many companies believe that everything will be normal after the website is built. In fact, to realize the value of your website, you must do a good job of online promotion so that Baidu can improve your website's keyword ranking.
Speaking of website optimization, let's talk about why we need to optimize the website.
For example, if you sell Xinjiang jujubes, you also have your own website. As a result, you searched for Xinjiang Big Walnut on the Internet, but your website is not available on the first five pages. When this happens, you don't have to imagine that customers can still find you through the keywords of "Xinjiang jujube".
When your customers can't find you, it means that potential customers are lost in (www.70266.cn). To change this status quo, you need to optimize your website.
1. Website external optimization
Off- site optimization can quickly increase the inclusiveness of your website. Baidu ranks according to the number of indexed websites. The website must be properly optimized externally to establish an index. Write soft text, including website keywords and hypertext anchor links. For example, the website keyword is SEO optimization, and the SEO optimization hyperlink links to the homepage of the website, which is a basic external link.
Of course, some websites cannot add hyperlinks. You can add a text link at this time. One of the best ways to create external links is to replace descriptive links. The highest level of external linking is that you don’t have to make external links yourself, but others can help you. The content of your website is excellent, and others can transfer naturally. I will!
2. WEB internal optimization
WEB update, link the selected keyword to the home page of the internal page, and increase the weight of the keyword on the home page . Especially keyword layout, page code optimization, website column settings, etc.
3. Keyword selection The
first important thing is the keyword selection for website optimization. Don’t choose keywords that are too popular or cold for a new website. Be careful when choosing keywords, because cold is not very useful.
4. Understanding the needs
Starting from the user, use the Baidu index to understand user needs, portraits, what search engine and what search engine users like to know what it is like. Know yourself, understand users, understand yourself and optimize!
5. Website content optimization
Website content is the core, and there is no content on the website SEO? Can content solve user needs and provide value for others? This is very important. A website that meets your needs is a good website.
What are the technologies for network tasks? Nowadays, more and more companies are doing SEO for their websites, and the competition pressure in the industry is increasing. If you want to improve the ranking of your website, you need to learn optimization techniques.