The education industry is in a stage of rapid development. More and more investors are focusing on the education industry. At the same time, if the education industry wants to develop continuously, it also needs the assistance of the capital market.
In the next 20 years, the education and training industry will be one of the industries with the greatest growth potential and will still be strongly favored by capital.
As of 2017, most investors have set their sights on training institutions, ignoring education and training websites, such as distance education and pre-school education. These two areas have little to do with policy control and are less risky and suitable for investment. Institutions with market-recognized models are the focus of obtaining investment recognition.
The diversified education and training market pattern and low training market entry barriers have caused many operators to lack a scientific understanding of the laws of education and training. The R&D investment in teaching quality, teaching content, and faculty is seriously insufficient, and the teaching effect is naturally impossible Guarantee, coupled with the mentality of eager for quick success, leads to disregard of teaching quality.
In addition, although most of the teachers of training institutions are qualified, due to the commercial nature of the training itself, an impetuous teaching atmosphere is bound to appear, which greatly reduces the teaching effect. Many training and education projects are not distinctive and do not have their own teaching system. Enterprises have insufficient R&D investment in the teaching system, which seriously affects the improvement of teaching quality, delays harm the interests of students, and damages market credibility. The teaching system is not sound, the teaching model is duplicated, and the R&D investment is insufficient. The final result is that the smaller and smaller, the worse the quality, the worse the reputation, and the final elimination by the market.
The home field of the education and training industry should be moved online. Compared with the traditional education model, online education has the following advantages:
Space advantage: The all-round development of online education allows people to study directly at home, reducing the cost of space. For example, the English training mentioned by the subject, usually children are mainly educated in school, so the space will be greatly restricted, which is not conducive to the implementation of teaching progress, and online education can make up for the line. With this shortcoming of lower education, people now only need a computer and a mobile phone to learn on the Internet, and they can truly learn all over the world without going out.
Time advantage: Compared with offline education, online education has a bigger advantage that online education can also support after-school revisiting, which means that when you forget a certain knowledge point, or are distracted by a certain lesson At any time, you can re-learn the course, no matter when and where, as long as you want to revisit it immediately. The time in online education is broad, there is no time limit, and it is more conducive to people's self-time arrangement.
Stronger control over knowledge: With the continuous increase of anxiety on the Internet, people need more and more knowledge. We all want to learn more, but we don’t know exactly what content is. Suitable for us. At this time, online education can solve this problem well. Because the courses of online education are directly in front of us, you can listen to the lessons directly through the applet, maker App and other related tools, and most of them support online free trial listening. Try to learn first, and feel suitable for yourself Purchase it later. Compared with traditional offline education, this is probably the biggest advantage!
Other advantages: In addition to the three advantages mentioned above, online education also has many advantages in details. For example, in terms of cost, online education can set basic, introductory, and in-depth learning modes for different groups of people. Different charges can not only reduce the burden on expenses, but also enhance the trust of parents.
To build an online education platform, you will mainly face the following problems:
1. What is the format of teaching?
At present, the forms of online teaching mainly include graphics, live broadcast, video, audio, etc. You need to choose one of them to realize online education.
2. How to build a platform?
For example, if you want to build based on WeChat, there are two main methods: official account and mini program. The difficulty is proportional to the function. The official account is relatively easier to build than the mini program, but the functions are more. Single, it is not suitable for the realization of online education platform, and the establishment of small programs requires a code foundation, but of course, you can choose a maker or craftsman for third-party development. Chuangke Artisan is a listed company on the New OTC Market. Its unique feature is that it has a dedicated service team that teaches customers how to use the system, how to operate the system, and how to expand enrollment. From the beginning of the purchase, a dedicated customer service staff will help you one-on-one to teach you how to use it, and a dedicated designer will help you design the picture for the platform. Offline operation training is also held regularly. You can go to the site to learn how to operate the platform, and you will be given regularly. Customer push event operation plan.
Under the impact of online education on the Internet, offline traditional education should be reasonably compatible and localized to the future trend of online education in the future, seeking a more stable and future-oriented development direction.
For example, the current offline traditional subject education (language, mathematics, English, etc.) can be recorded in the course, and then released online on the Internet knowledge payment platform through free or paid methods. The users of the courses can be The general public can also be a group of students. The advantage is that students can listen to the lectures again, which helps to strengthen the knowledge. In addition, you can also upload some class notes, practice questions, and some small knowledge to the Internet. If conditions support it, it is best to conduct related lessons online to make online and offline more perfect Fusion.