1. What is one-click login?
One-click login is a unique mobile-oriented service launched by Sharestall, relying on the operator's unique data network authentication capabilities + data capabilities to provide "one login, enjoyable experience" service for enterprise APP. After the integrated SDK of shareinstall three-network authentication is implanted in the application client, it is the registration or login phase. After the user agrees to the authorization, the password-free login of the local number can be completed. It can be said that it is an innovation of APP login method.
The main feature of one-click login is to use a mobile phone number as an account, without authentication, you can log in without a password, and the login authorization page is semi-customized. Take the login pages of iQiyi and Meitu for example.
Second, the realization process of one-click login
The authentication SDK is embedded in the application client. When the user requests login, the SDK communicates with the operator's network to collect the user's mobile phone number. After obtaining the user's consent and authorization, the application client obtains the interface call token and passes it to the application server. Request the authentication server to obtain the mobile phone number interface, and finally obtain information such as the mobile phone number of the currently authorized user. The sequence diagram of the entire process is as follows:
Shareinstall one-click login integrates the data networks of the three major operators and unique gateway authentication capabilities. Users can complete the local number login / registration with one-key authorization, helping developers to establish an account system based on mobile phone numbers and safely upgrade. Optimize user login experience. It also provides users with a semi-customizable authorization page to make the login experience more relevant to the application's native interface.
3. What is the advantage of sharingstall one-key login compared with other login methods?
This article compares one-click login with third-party login, verification code login, account password login and other methods from the aspects of interaction, security, operation, and development costs.
1. Interaction
Verification code login mainly includes SMS verification code login, various types of picture verification code login and voice verification code login, etc. As the name implies, the verification code login refers to a credential given to the user by the enterprise, and the identity is verified by a text message or other content code. In general, if it is faster, it will be more than ten seconds, and slower will be about one minute. The account and password login process is relatively long. If you log in for the first time, you need to go through a more cumbersome registration verification process. Third-party login uses the account and password that the user has bound to the third party to achieve fast login. There are mainly two methods: pure login and login + binding. Compared with verification code login and account password login, there is no need to re-register the account No need to remember redundant passwords, which reduces the cost of login registration. Compared with the above login methods, one-key login can complete the local number login under the one-key authorization of the user, which takes only 1.5 seconds. It has the advantages of being unblockable, non-transmitting passwords, and using quickly, which is more than account password login It is simpler and faster than SMS login.
2. Security
For the account password login method, if the password setting is too simple, it will be cracked. In addition, there will be a risk that the password of other websites will be leaked and the database will be hit. The verification code login has the characteristics of timeliness and randomness, and is superior to the account password login in security, but there is a risk of interception and theft. One-key login can avoid information leakage caused by the theft of SMS verification code due to the SMS-free verification of the local number verification.
3. Operational aspects
For verification code login and account password login, the operation steps are relatively cumbersome, and each additional operation may cause the loss of users, and the application conversion rate of the application will also be reduced, so the operating cost is relatively high. Compared with verification code login and account password login, third-party login significantly lowers the threshold for registration conversion, but it is inconvenient to collect user information from more dimensions and it is difficult to precipitate the disadvantage of user information (for example, there is a user corresponding to multiple accounts Situation); In addition, the operation is also relatively passive, if it is blocked by a third party or the third-party server is down, etc., it will directly cause the loss of users. The operational advantage of one-click login is that it can directly call the operator's unique gateway capability to identify the user's mobile phone number, which helps companies establish an account system that corresponds to the mobile phone number one by one, and strengthens the management and operation of the account system; and from the registration login process Above, one-click login simplifies the login procedure and shortens the registration login process.
4. Development
For developers and PMs, one-click login only needs to install the three-network integration certification SDK that shareinstall is open to Internet applications, and conduct joint debugging test optimization to release it. Compared with other traditional login methods, it greatly reduces the development engineering volume and the complexity of product logic design.
4. The current limitations
The limitations of one-click login in product application mainly include the following aspects:
2. Since the operator's number retrieval capability is implemented through the data gateway, the number retrieval process must be performed with data traffic turned on (if both WIFI and data traffic are turned on at the same time, the SDK will forcefully switch to data traffic to perform retrieval Number logic will consume a small amount of user traffic); therefore, in the case of weak signals or interference in the network, the success rate of number extraction will decrease.
V. Summary
In the era of mobile Internet, users need to use a dozen or less application clients, and dozens or hundreds more, involving social, payment, tools, entertainment and other fields. For users, considering security and convenience, Memorizing account passwords of various applications is a relatively headache. For enterprises, on the one hand, it saves development and operation costs, on the other hand, it can also improve the conversion rate of application registration jumps. At the same time, compared with third-party login, there is no need to worry about third-party conflicts of interest or other reasons. Title issue. Therefore, the author believes that although one-click login has some limitations at this stage, with the improvement of the product and the passage of time, coupled with the operator's scale of one billion users, the mobile phone number has been verified by real-name authentication, etc. Sex and better user experience, I believe this service will be gradually used by major application platforms.