First, before the operation:
Layout preparatory work before the APP operators to promote what?
1, APP market positioning;
APP market positioning development, for the crowd, target market and APP profit model and so we need a confirmation. When these premises be confirmed before they can have the direction of promotion, placed spear arrows.
2, APP test:
Testing is one of the essential aspects of repeated testing, not only to find the bug fixes bug, while ensuring product quality APP around the user experience-oriented objectives, but also greatly beneficial in evaluating and ranking the app store.
3, APP function parameters of the plan:
Make sure APP client what type? The main models for what? What are the system? For a series of parameters of the phone APP have a single range.
4, APP promotion channels collected in advance to confirm:
Should contact a good application market, APP once the test is completed and ready to work immediately on line quickly launched, for now, a lot of outstanding domestic applications. Some may choose a forum for exchange or choose a more professional people for questioning.
Now implement data operationalization, based on all APP operations, mostly from data feedback to APP products, should be converted to thinking, look at operations from the perspective of data, efficient computation and analysis is the key, so before operating the latter needs to be done good data collection documenting analysis.
Two, APP promotion
1, APP content development:
High quality applications is absolutely essential to attract users and won a good reputation, but also the necessary foundation upon which APP has long survival and development.
2, APP channels to promote:
In front of a promotional article APP channels also mentioned enterprises established with the channel long-term strategic cooperation model, provide backup power for the APP promotion, website, forum activities microblogging cooperation, APP evaluation, soft paper writing put and media resources, are to be master of marketing resources, which is right for the main, it is necessary according to the APP development orientation and user group identity may be.
Do not forget APP channels to promote statistics, hundreds of applications market, a package is definitely a time-consuming. I recommend a good way to channel statistical function to link channels replace the channels package, each mounting channel precise positioning of APP. Higher accuracy channel statistics, allowing policy makers to promote a more accurate understanding of the effects of different channels, different channels of efforts to promote the decision to provide the basis for decision-makers can more accurately grasp the promotion of data extension workers.
For starters APP operating layout work, is to pave the way for the promotion of the late, long-term development is to rely on high quality and high standards of APP products around customer needs, solve customer demand.